Advertising
what makes a great advertising campaign?
The strategy? The design? The photography? The concept? At DW, we think it’s all of the above. With every advertising campaign we create, we ensure it fulfills the immediate strategic need, but also builds brand affinity for the long term. The advertising campaigns we create nurture something bigger than the next sale. They create likability and momentum.
areas of advertising expertise:
digital advertising
this includes display ads, programmatic advertising, retargeting (aka remarketing), native ads
print advertising
ranges from newspapers to weeklies to magazines for consumers and business audiences alike
direct mail
invitations, postcards, flyers, and promotional materials delivered to the door of your target audiences
outdoor advertising
includes out-of-home advertising, transit advertising, posters and other high-impact ads
radio and television advertising
regional and national radio and television advertisement production and distribution
email marketing
highly targeted and customized email campaigns that convert key customers and provide meaningful reporting
social media advertising
targeted ad campaigns on Facebook, Instagram, Twitter, LinkedIn, Snapchat and Pinterest that engage customers and build brand affinity
guerilla marketing
custom, out-of-the-box campaigns that use unconventional methods to bring attention to your brand
All of the advertising campaigns we create for our clients tie back closely to our client’s goals, are on-brand, drive customers to action and are proactively measured to determine their return on investment (ROI).